My Services
You're a smart & capable human with a plan and a purpose. I'm all about helping your brand shine and your personality emerge. I create marketing strategies that are inspired by your goals, voice, and taste and that are 100% personalized to you. I use my eye for detail and technology to deliver a range of services.
You'll look good. I promise.
SEARCH ENGINE OPTIMIZATION (SEO)
Search engines, like Google, use robots to scour webpages and analyze hundreds of factors to determine a rank for your website. Why does this matter? Well, trillions of searches are conducted every year - it's the primary source of digital traffic. The higher you rank, the more likely a customer is to find your business. This means increased leads, sales, brand awareness, and potential revenue for your business. SEO incorporates a blend of on-page, off-page, and technical specifications for the best results.
What I help to optimize:
- Website structure
- Speed
- Links
- Images
- Keywords
- Meta descriptions
- Mobile
I also monitor your rankings over several keywords and report progress to you.
SOCIAL MEDIA MARKETING
I can use key social media platforms to help you connect with and engage your audience, build your brand, increase sales, and drive website traffic.
I do this by:
Publishing content
Listening to and engaging your followers
Running ad campaigns
Platforms I support (at the moment):
Facebook, Instagram, LinkedIn
COPY & CONTENT
Copywriting is more than just 'wordsmithing'. It involves researching, thinking, finding voice, adapting, and tweaking & formating x3. A copywriter can be whoever you want them to be. While I have my own voice, my client's voice comes first. I adapt my style and tone to you and your customers.
I obsess over:
Writing copy that supports your goals, mission, and strategy
Increasing your brand awareness
Proofreading & fact checking
Getting it right
What I can help with?
Emails & email campaigns
Blog posts
White papers
Social media posts
Website Copy
ANALYTICS & REPORTING
I love data. I see marketing as a science project that should be measured carefully and changed quickly if needed. Even if you don't use any of my marketing services, I can help with reporting and analysis.
This includes:
In depth review of the actual performance of your website & SEO Rankings
SQL reports
Tableau Visualizations
SSRS, SSIS solutions